{"id":118499,"date":"2024-10-03T11:13:59","date_gmt":"2024-10-03T15:13:59","guid":{"rendered":"https:\/\/www.concentrix.com\/?p=118499"},"modified":"2025-12-10T11:22:55","modified_gmt":"2025-12-10T16:22:55","slug":"revolutionizing-the-car-buying-experience-through-digital-transformation","status":"publish","type":"post","link":"https:\/\/www.concentrix.com\/insights\/case-studies\/revolutionizing-the-car-buying-experience-through-digital-transformation\/","title":{"rendered":"Revolutionizing the Car Buyer Experience Through Digital Transformation"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"118499\" class=\"elementor elementor-118499\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-10ca494 elementor-section-height-min-height ken_b_center elementor-reverse-mobile elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"10ca494\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-43fe1e6\" data-id=\"43fe1e6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9bb3ef9 elementor-widget elementor-widget-text-editor\" data-id=\"9bb3ef9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1>Revolutionizing the Car Buying Experience through Digital Transformation<\/h1>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adecbae cs-link elementor-widget elementor-widget-text-editor\" data-id=\"adecbae\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Our client is a global leading automotive distributor in a highly fragmented global market.<\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c74def3 cs-link elementor-widget elementor-widget-text-editor\" data-id=\"c74def3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span style=\"color: inherit; font-family: inherit; background-color: var( --e-global-color-e2bcf1c );\">Industry: <a href=\"https:\/\/www.concentrix.com\/industries\/automotive\/\">Automotive<\/a><\/span><\/h3>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-665630a\" data-id=\"665630a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fc5828e elementor-widget elementor-widget-image\" data-id=\"fc5828e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"977\" height=\"1200\" src=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/hero-case-study-revolutionizing-the-car-buyer-experience-v2.webp\" class=\"attachment-1536x1536 size-1536x1536 wp-image-166059\" alt=\"Revolutionizing the Car Buying Experience through Digital Transformation\" srcset=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/hero-case-study-revolutionizing-the-car-buyer-experience-v2.webp 977w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/hero-case-study-revolutionizing-the-car-buyer-experience-v2-195x240.webp 195w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/hero-case-study-revolutionizing-the-car-buyer-experience-v2-407x500.webp 407w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/hero-case-study-revolutionizing-the-car-buyer-experience-v2-768x943.webp 768w\" sizes=\"(max-width: 977px) 100vw, 977px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-62f6c03 e-flex e-con-boxed e-con e-parent\" data-id=\"62f6c03\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-29a3f1b e-con-full e-flex e-con e-child\" data-id=\"29a3f1b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t<div class=\"elementor-element elementor-element-e636bf5 e-flex e-con-boxed e-con e-child\" data-id=\"e636bf5\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e7d432 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5e7d432\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>40+<\/h2><h5>countries<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-66a61bb e-flex e-con-boxed e-con e-child\" data-id=\"66a61bb\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5353ecd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"5353ecd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>100+<\/h2><h5>markets<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-423a62e e-flex e-con-boxed e-con e-child\" data-id=\"423a62e\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42b18aa elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"42b18aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>30<\/h2><h5><span class=\"TextRun SCXW207194963 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW207194963 BCX0\" data-ccp-parastyle=\"13) Body - Proposal Body Text\" data-ccp-parastyle-defn=\"{&quot;ObjectId&quot;:&quot;892448b4-0534-491c-95d1-553b57be5e15|154&quot;,&quot;ClassId&quot;:1073872969,&quot;Properties&quot;:[201342448,&quot;3&quot;,469777843,&quot;&quot;,201341986,&quot;3&quot;,335551500,&quot;2894634&quot;,335559740,&quot;240&quot;,201341983,&quot;0&quot;,335559739,&quot;120&quot;,335559738,&quot;120&quot;,335551550,&quot;6&quot;,335551620,&quot;6&quot;,201342446,&quot;1&quot;,201342447,&quot;5&quot;,201342449,&quot;1&quot;,469777841,&quot;Montserrat&quot;,469777842,&quot;&quot;,469777844,&quot;Montserrat&quot;,469769226,&quot;Montserrat&quot;,268442635,&quot;22&quot;,335559704,&quot;1025&quot;,335559705,&quot;1033&quot;,335551547,&quot;1033&quot;,469775450,&quot;13) Body - Proposal Body Text&quot;,201340122,&quot;2&quot;,134234082,&quot;true&quot;,134233614,&quot;true&quot;,469778129,&quot;13Body-ProposalBodyText&quot;,335572020,&quot;1&quot;,469778324,&quot;Normal&quot;]}\">automotive brands<\/span><\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fe8c3d0 e-flex e-con-boxed e-con e-parent\" data-id=\"fe8c3d0\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-319f34b e-con-full e-flex e-con e-child\" data-id=\"319f34b\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8224369 elementor-widget elementor-widget-text-editor\" data-id=\"8224369\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Challenge<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39d88f1 elementor-widget elementor-widget-text-editor\" data-id=\"39d88f1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"text-body font-regular leading-[24px] pt-[9px] pb-[2px]\" dir=\"ltr\">With a\u202fgoal of providing customers with an\u202fexceptional experience, this automotive client came to us with multiple challenges in digitalizing the car purchasing journey for their customers.\u202fIt needed a solution that could dynamically adapt to varying customer preferences, ensuring meaningful interactions and improved lead conversion rates, and an environment where customers could navigate their journey autonomously, confidently, and with satisfaction.\u00a0<\/p><p class=\"text-body font-regular leading-[24px] pt-[9px] pb-[2px]\" dir=\"ltr\">And this was all part of seeking to expand into new markets, territories, and channels, each of which required significant customization and localization, which presented a substantial technical and logistical challenge.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fded263 e-flex e-con-boxed e-con e-parent\" data-id=\"fded263\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6ca4ef1 e-con-full e-flex e-con e-child\" data-id=\"6ca4ef1\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-05a1992 elementor-widget elementor-widget-image\" data-id=\"05a1992\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"834\" height=\"2000\" src=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2.webp\" class=\"attachment-full size-full wp-image-166112\" alt=\"Revolutionizing the Car Buying Experience Through Digital Transformation\" srcset=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2.webp 834w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2-108x260.webp 108w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2-209x500.webp 209w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2-768x1842.webp 768w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/solution-power-button-revolutionizing-the-car-buyer-experience-v2-641x1536.webp 641w\" sizes=\"(max-width: 834px) 100vw, 834px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c2da575 e-flex e-con-boxed e-con e-child\" data-id=\"c2da575\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-840c168 elementor-widget elementor-widget-text-editor\" data-id=\"840c168\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Solution<\/h2><p dir=\"ltr\">We developed a scalable, omnichannel platform, enhancing deployment and agile practices. Our platform was designed to streamline\u202frollout processes and empower users to seamlessly customize their preferences. It enabled quick car configurator interface customizations for new markets or channels, localizing data integrations, layouts, customer flows, functionalities, and branding to enable rapid deployment in days, not months.\u00a0<\/p><p dir=\"ltr\">Our solution included five key components:\u00a0<\/p><ul><li value=\"1\"><b><strong>Omnichannel Experience:<\/strong><\/b> Our comprehensive solution revolutionizes the vehicle purchasing and ownership journey for both new and used cars with a leads portal that empowers the car buyer across all channels and leads to higher conversion rates for customers.\u00a0<\/li><li value=\"3\"><b><strong>Cutting-Edge Development:<\/strong><\/b> As a leading-edge development team, we meticulously built the platform architecture from the ground up, ensuring a robust and forward-looking foundation with an AI product innovator to enable 24\/7 customer self-service for car inquiries, psychometric personalization to customize communications to match customer personality types, and lead conversion automation to provide immediate personalized follow-up engagement.\u202f\u00a0<\/li><li value=\"7\"><b><strong>Plug-and-Play\u202fGlobal\u202fDistribution and\u202fRetail Platform:<\/strong><\/b> Our highly customizable and scalable solution enabled the company to expand into various markets of our\u202fclient&#8217;s choosing with a configurator platform to transform market or channel expansion into a simple business decision, avoiding IT complexities.\u00a0<\/li><li value=\"9\"><b><strong>User Convenience:<\/strong><\/b> Our solution delivers a seamless browsing experience for exploring available cars at nearby dealerships, with features such as a car selector that enables each car buyer to lead their own journey and feel content with their choices, experience booking that replaces the one-size-fits-all approach with personalized experiences, and a purchase checkout that simplifies the early purchase phases with tailored solutions for car reservation, order processing, finance, and insurance applications, and test drives.\u00a0<\/li><li value=\"13\"><b><strong>Consistent\u202fSupport:<\/strong><\/b> Throughout the collaboration, we acted as technical consultants, providing necessary support while working with the client to enhance the solution with a purchase contract that facilitates the final stages of the purchase process with tailored solutions for ownership care and loyalty that enhance customer satisfaction.<\/li><\/ul><p dir=\"ltr\">As a result, users visiting the car brand&#8217;s website could view products at nearby dealers, personalize vehicles remotely, calculate costs in real time, and choose payment plans.\u202fOur use of advanced technology made buying a car easier than ever.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-914d9e6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"914d9e6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-052711a\" data-id=\"052711a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-812b122 elementor-widget elementor-widget-image\" data-id=\"812b122\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"360\" src=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/testimonial-case-study-revolutionizing-the-car-buyer-experience.webp\" class=\"attachment-full size-full wp-image-166076\" alt=\"Revolutionizing the Car Buying Experience through Digital Transformation\" srcset=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/testimonial-case-study-revolutionizing-the-car-buyer-experience.webp 500w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/testimonial-case-study-revolutionizing-the-car-buyer-experience-195x140.webp 195w\" sizes=\"(max-width: 500px) 100vw, 500px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-05ede50\" data-id=\"05ede50\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a201e84 elementor-widget elementor-widget-text-editor\" data-id=\"a201e84\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4><span class=\"TextRun SCXW111175382 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW111175382 BCX0\" data-ccp-parastyle=\"13) Body - Proposal Body Text\" data-ccp-parastyle-defn=\"{&quot;ObjectId&quot;:&quot;1f1f1923-c6bf-44fe-b4ab-1e64f8d0bb3c|154&quot;,&quot;ClassId&quot;:1073872969,&quot;Properties&quot;:[201342448,&quot;3&quot;,469777843,&quot;&quot;,201341986,&quot;3&quot;,335551500,&quot;2894634&quot;,335559740,&quot;240&quot;,201341983,&quot;0&quot;,335559739,&quot;120&quot;,335559738,&quot;120&quot;,335551550,&quot;6&quot;,335551620,&quot;6&quot;,201342446,&quot;1&quot;,201342447,&quot;5&quot;,201342449,&quot;1&quot;,469777841,&quot;Montserrat&quot;,469777842,&quot;&quot;,469777844,&quot;Montserrat&quot;,469769226,&quot;Montserrat&quot;,268442635,&quot;22&quot;,335559704,&quot;1025&quot;,335559705,&quot;1033&quot;,335551547,&quot;1033&quot;,469775450,&quot;13) Body - Proposal Body Text&quot;,201340122,&quot;2&quot;,134234082,&quot;true&quot;,134233614,&quot;true&quot;,469778129,&quot;13Body-ProposalBodyText&quot;,335572020,&quot;1&quot;,469778324,&quot;Normal&quot;]}\">Our goal\u202fwas to deliver a robust, scalable platform capable of delivering personalized experiences, supporting market expansion, and empowering both customers and dealerships.<\/span><\/span><span class=\"EOP SCXW111175382 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:120,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-a1d35fa e-flex e-con-boxed e-con e-parent\" data-id=\"a1d35fa\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-d48bf39 e-con-full e-flex e-con e-child\" data-id=\"d48bf39\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d294db4 elementor-widget elementor-widget-text-editor\" data-id=\"d294db4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Outcomes<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a9789f5 elementor-widget elementor-widget-text-editor\" data-id=\"a9789f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-family: var( --e-global-typography-text-font-family ), Sans-serif; font-weight: var( --e-global-typography-text-font-weight ); text-align: var(--text-align);\">By digitizing the sales and customer service processes, our client achieved notable improvements in operational efficiency with faster response times to customer inquiries, a streamlined vehicle delivery processes, and reduced overhead costs.<\/span><\/p><p><span class=\"TextRun SCXW24854001 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW24854001 BCX0\" data-ccp-parastyle=\"13) Body - Proposal Body Text\">Our plug-and-play global platform accelerates growth and integration for new markets, spanning 40+ countries and 100+ markets, <span class=\"TextRun SCXW175307729 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW175307729 BCX0\" data-ccp-parastyle=\"13) Body - Proposal Body Text\">ensuring a cohesive customer experience that enhances brand presence and competitiveness.<\/span><\/span><span class=\"EOP SCXW175307729 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559738&quot;:120,&quot;335559739&quot;:120,&quot;335559740&quot;:240}\">\u00a0<\/span><\/span><\/span><\/p><p>The adaptable nature of the platform facilitated our client&#8217;s expansion into new markets, with the company successfully launching operations in additional countries. This expansion was supported by the platform&#8217;s ability to accommodate various languages, currencies, and regulatory requirements.<\/p><p>This digital transformation journey exemplifies how technological innovation and customer-centric strategies can reshape the car buyer experience. The results speak to the power of embracing digital change to drive growth, improve customer satisfaction, and maintain a competitive edge in a rapidly evolving market.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6417203 e-con-full e-flex e-con e-child\" data-id=\"6417203\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7000e37 elementor-widget elementor-widget-image\" data-id=\"7000e37\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/06\/outcomes-case-study-revolutionizing-the-car-buyer-experience.webp\" title=\"outcomes-case-study-revolutionizing-the-car-buyer-experience\" alt=\"outcomes-case-study-revolutionizing-the-car-buyer-experience\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ee2aa83 e-flex e-con-boxed e-con e-parent\" data-id=\"ee2aa83\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[],&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e0d5f50 e-con-full e-flex e-con e-child\" data-id=\"e0d5f50\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c396a2 elementor-widget elementor-widget-text-editor\" data-id=\"1c396a2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Related Services and Solutions<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ec60f42 elementor-widget elementor-widget-jet-button\" data-id=\"ec60f42\" data-element_type=\"widget\" data-widget_type=\"jet-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-button jet-elements\"><div class=\"jet-button__container\">\n\t<a class=\"jet-button__instance jet-button__instance--icon-right hover-effect-0\" href=\"https:\/\/www.concentrix.com\/services-solutions\/lifecycle-engagement\/\">\n\t\t<div class=\"jet-button__plane jet-button__plane-normal\"><\/div>\n\t\t<div class=\"jet-button__plane jet-button__plane-hover\"><\/div>\n\t\t<div class=\"jet-button__state jet-button__state-normal\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Lifecycle Engagement <\/span>\t\t<\/div>\n\t\t<div class=\"jet-button__state jet-button__state-hover\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Lifecycle Engagement <\/span>\t\t<\/div>\n\t<\/a>\n<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46ea596 elementor-widget elementor-widget-jet-button\" data-id=\"46ea596\" data-element_type=\"widget\" data-widget_type=\"jet-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-button jet-elements\"><div class=\"jet-button__container\">\n\t<a class=\"jet-button__instance jet-button__instance--icon-right hover-effect-0\" href=\"https:\/\/www.concentrix.com\/services-solutions\/business-transformation\/\">\n\t\t<div class=\"jet-button__plane jet-button__plane-normal\"><\/div>\n\t\t<div class=\"jet-button__plane jet-button__plane-hover\"><\/div>\n\t\t<div class=\"jet-button__state jet-button__state-normal\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Business Transformation <\/span>\t\t<\/div>\n\t\t<div class=\"jet-button__state jet-button__state-hover\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Business Transformation <\/span>\t\t<\/div>\n\t<\/a>\n<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-426126e elementor-widget elementor-widget-jet-button\" data-id=\"426126e\" data-element_type=\"widget\" data-widget_type=\"jet-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-jet-button jet-elements\"><div class=\"jet-button__container\">\n\t<a class=\"jet-button__instance jet-button__instance--icon-right hover-effect-0\" href=\"https:\/\/www.concentrix.com\/services-solutions\/experience-platforms\/\">\n\t\t<div class=\"jet-button__plane jet-button__plane-normal\"><\/div>\n\t\t<div class=\"jet-button__plane jet-button__plane-hover\"><\/div>\n\t\t<div class=\"jet-button__state jet-button__state-normal\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Experience Platforms <\/span>\t\t<\/div>\n\t\t<div class=\"jet-button__state jet-button__state-hover\">\n\t\t\t<span class=\"jet-button__icon jet-elements-icon\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-circle-right\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256 8c137 0 248 111 248 248S393 504 256 504 8 393 8 256 119 8 256 8zm113.9 231L234.4 103.5c-9.4-9.4-24.6-9.4-33.9 0l-17 17c-9.4 9.4-9.4 24.6 0 33.9L285.1 256 183.5 357.6c-9.4 9.4-9.4 24.6 0 33.9l17 17c9.4 9.4 24.6 9.4 33.9 0L369.9 273c9.4-9.4 9.4-24.6 0-34z\"><\/path><\/svg><\/span><span class=\"jet-button__label\">Experience Platforms <\/span>\t\t<\/div>\n\t<\/a>\n<\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be0d210 e-flex e-con-boxed e-con e-parent\" data-id=\"be0d210\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-1f6f4ab e-con-full elementor-hidden-mobile e-flex e-con e-child\" data-id=\"1f6f4ab\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a23bbe0 elementor-widget elementor-widget-image\" data-id=\"a23bbe0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1600\" src=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us.webp\" class=\"attachment-full size-full wp-image-92128\" alt=\"Contact Concentrix\" srcset=\"https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us.webp 1200w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us-225x300.webp 225w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us-375x500.webp 375w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us-768x1024.webp 768w, https:\/\/www.concentrix.com\/wp-content\/uploads\/2024\/02\/contact-us-1152x1536.webp 1152w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4663d9f e-con-full e-flex e-con e-child\" data-id=\"4663d9f\" data-element_type=\"container\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[]}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-56272b6 elementor-widget elementor-widget-text-editor\" data-id=\"56272b6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Let&#8217;s Connect<\/h2><p>Click <a href=\"https:\/\/jobs.concentrix.com\/\" target=\"_blank\" rel=\"noopener\">here<\/a> if you&#8217;re looking for a Concentrix career opportunity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover how we helped one company revolutionize their car buying experience through digital transformation.<\/p>\n","protected":false},"author":36,"featured_media":166130,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[513,548],"tags":[183,503,2902],"class_list":["post-118499","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-automotive","category-case-studies","tag-case-study","tag-automotive","tag-automotive-featured"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Revolutionizing the Car Buyer Experience - Concentrix<\/title>\n<meta name=\"description\" content=\"Discovery how we helped one company revolutionize their car buyer experience through digital transformation.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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